Logo
Being named after a high-speed jet, and its proximity to the Pittsburgh International Airport, our approach for this logo was to create an abstract mark that symbolized the take-off of a plane.
The Concorde is commercial office and flex space business park in Pittsburgh. Our branding of the property reflects its proximity to the Pittsburgh International Airport, its architecture, design and functionality.
Being named after a high-speed jet, and its proximity to the Pittsburgh International Airport, our approach for this logo was to create an abstract mark that symbolized the take-off of a plane.
The type kit for this identity utilizes all weights and styles of the Poppins font family.
The color palette is coordinated with the exterior finishes of the property to create brand recognition among tenants, visitors, and those driving by on the highway.