YNST Magazine is a print and (and now) digital publication start-up that highlights the rich and diverse, yet often over-looked art and culture of the Appalachia region. We designed and developed their website to help them expand their reach to a new, digital audience, manage subscriptions, and sell merchandise. Complete with a three-tiered advertising system, e-commerce marketplace, and artwork submission and vendor application integrations, ynstmagazine.com is designed to grow B2B and B2C revenue, in addition to expanding the publication’s brand visibility, reach, and recognition online.
YNST Magazine’s website is built to share the publication’s articles and other media on a digital platform that enables them to reach are larger outside both within and outside of the Appalachian region. We created the website’s information architecture and interface to coordinate with the publication’s brand guidelines, content structures, and visual aesthetic. Our mission was to deliver a user experience that seamlessly bridged the gap and provided a consistent brand experience between the publication’s print and digital media.
Figma, Blender, Adobe After Effects, Photoshop, Illustrator, Flywheel, WordPress, Visual Studio Code